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What If Alumni Engagement Had a Concierge?
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What If Alumni Engagement Had a Concierge?

The idea isn’t to replace the programs and events and volunteer opportunities that advancement teams already run.

Patrick Auerbach spent more than two decades in alumni relations at USC before taking a role leading advancement for the Jewish Community Foundation of Los Angeles. In this week’s Keynote conversation, he described his current job in a way that stopped me: his organization sends more than $200 million into the community each year, and 97% of it doesn’t …

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